My approach to marketing is different. Conventional marketing focuses on persuasion: to make the case better that yours is the more desirable product. That’s good. But there’s a better way. My approach is to remove or reduce all decision obstacles. Only sometimes does this involve tuning up the persuasion. Usually, ...
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I just noticed something interesting. A lot of people come to this site after having Googled the phrase “Marketing Questions.” So, I looked up the phrase on Google Trends. Marketing Questions Marketing questions http://www.google.com/trends?q=marketing+questions Pretty interesting and rare. It’s not very often that you see a common phrase suddenly appear ...
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