Warning: session_start() [function.session-start]: open(/tmp/sess_vp50knief0r1foej9dqaqtubn0, O_RDWR) failed: Disk quota exceeded (122) in /home/mnavcom/public_html/wp-content/plugins/anthologize/anthologize.php on line 31
A great example of product promotion | Marketing Questions | George Silverman's Marketing Strategy Secrets

A great example of product promotion

November 7, 2006 |  by  |  General  |  , , ,
  • SumoMe

How’s this for a great product sample? It’s hilarious, but the reason I’m posting it is that it’s a great marketing example of giving out a sample in the hope it goes viral, I’m sure. As you probably know, I’m not a fan of gratuitous virality attempts, but I’m happy to participate in this one because the thing to be passed on is an actual part of the product instead of some video stunt that’s only tangentially associated with the product, just contributing buzz – otherwise known as noise – in non-word-of-mouth marketing circles.

Click on the link below, then click on the catalog (if you’re blocking Flash on websites, enable it for this site). Click on the lower right hand part of the cover of the catalog, and the pages turn, where you can sample pages from the parody catalog. A perfect way to sample, just waiting to go viral.

SkyMaul: The Catalog Parody by Kasper Hauser

George Silverman

Word-of-Mouth Marketing Speaker and Consultant

Author, The Secrets of Word-of-Mouth Marketing

main website: www.mnav.com    blog: wordofmouth.typepad.com

 

You are here:


Leave a Reply

Comment moderation is enabled, no need to resubmit any comments posted.

Spam protection by WP Captcha-Free


Warning: Unknown: open(/tmp/sess_vp50knief0r1foej9dqaqtubn0, O_RDWR) failed: Disk quota exceeded (122) in Unknown on line 0

Warning: Unknown: Failed to write session data (files). Please verify that the current setting of session.save_path is correct (/tmp) in Unknown on line 0